Which method is used to integrate visual elements like images in Qualtrics surveys?

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The correct answer focuses on utilizing the survey editor's multimedia options to integrate visual elements like images into Qualtrics surveys. This method provides a user-friendly interface that allows users to easily upload and manage images within the survey design without requiring any technical knowledge or coding skills.

Using the multimedia options in the survey editor streamlines the process of adding images; users can simply drag and drop or follow prompts to insert visuals directly into specific survey questions or as part of the survey layout. This feature not only enhances the aesthetics of the survey but also improves engagement and response rates by making the survey more visually appealing to participants.

Other methods, such as embedding HTML directly, might require additional technical expertise and could lead to formatting issues if not done correctly. Similarly, while linking external websites can connect participants to visual content, it does not embed elements directly into the survey, which can lead to a disjointed experience. Utilizing plain text blocks does not allow for any visual content, rendering it unsuitable for integrating images. Therefore, the multimedia options within the survey editor are specifically designed to facilitate the seamless inclusion of images, making it the optimal choice for enhancing survey design.

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